Starting a business can be exciting at the beginning but what are the keys to success and how can you make your business successful?
Keys To Success In a Business
1. Your Customers
Your customers plays a key role in the success of your Business; so knowing how to keep them buying from you repeatedly is something worth looking at.
That said, relying on too few customers can be detrimental to your business in case some stop buying from you. It is therefore advisable to keep on looking for more Customers.
“There is only one boss. The customer. And he can fire everybody in the company from the chairman on down, simply by spending his money somewhere else.” -Sam Walton
Travis Biggert, CIC, CRM, Chief Sales Officer, HUB International Mid-America
The more customers you have, the more profit you will make. Remember, It’s all about the customer; they do not care about you if you are not solving their problem as well as giving them a good customer experience.
As you go through your entrepreneurship journey, you will learn what makes great customer experience; from the minute they enter your website to the minute they make a purchase
If customers notice that you are succeeding, they will be more attracted to your products and
they will also feel proud when talking about your business to their friends.
On the other hand, if they see like you are failing, they will abandon you and start buying from your competitors
“The key is when a customer walks away, thinking ‘Wow, I love doing business with them, and I want to tell others about the experience.’” -Shep Hyken
Connor J. Wilson, Director of Growth, Nicejob
2. Your Products and Services
Keeping up to date with the improvements of your products and services is very important as well as introducing your customers to new products and services.
“A market is never saturated with a good product, but it is very quickly saturated with a bad one”
3. Adapting to new Technology
The World is changing very rapidly and technology is playing a big role in our day – to day lives, for example, most retail shops have embraced the use of technology to cut down costs.
For example, some businesses have introduced self – check out facilities.
Businesses which are not welcoming technology are closing down. Look around in your local area and see the number of businesses which have either closed down, merged with other businesses or have been bought out
“It has become appallingly obvious that our technology has exceeded our humanity” – Albert Einstein (Scientist)
With good technology, you can introduce systems that make things easier for you. You could also automate some of the processes.
Automation saves time and cost and that is how some businesses are a “one person Business” and yet, they are able to make a lot of money; 6 figures and above.
Keeping on the look-out for new and better ways of doing things will not only lead you to achieving better results for your business but will also keep you ahead of your competitors.
4. Having a good relationship with your suppliers
Suppliers are the ones who keep your business well stocked. They can give you very valuable information on the products and services, as well as information about competition and what changes you might need to make.
5. Stay Motivated and enthusiastic
Being Motivated and enthusiastic means that you will also be eager to continue learning as you go along, ensuring that you improve your business strategies.
“Enthusiasm is the sparkle in your eyes, the swing in your gait, the grip of your hand and the irresistible surge of will and energy to execute your ideas” – Henry Ford
6. Become Better At Taking Risks
For you to Succeed in entrepreneurship, you should be ready to take risks and without taking calculated risks, you might never succeed.
7. Think Positive
Be positive and believe that you will succeed even when you are faced by obstacles
This quote by Napoleon Hill tells it all
“Whatever the mind can conceive and believe, it can achieve.” – Napoleon Hill (American Author known for his book; Think and grow Rich
8. Ask For Help
Most Successful people are great at asking for help. Asking for help can be the difference between success and failure. If you ask for help, you see the success of your business accelerating very fast.
This is one of the reasons why most successful people have mentors eg Here are 5 Successful entrepreneurs and their mentors
Bill Gates was Mentored by Warren Buffet
Oprah Winfrey was mentored by Barbara Walters
Mark Zuckerberg was mentored by Steve Jobs
Dr Martin Luther King was Mentored by Benjamin E Mays
Richard Branson was mentored by Sir Freddie Laker
This is what Richard Branson wrote in British newspaper (The Sun) to show the appreciation of getting help through mentoring:
“It’s always good to have a helping hand at the start. I wouldn’t have got anywhere in the airline industry without the mentorship of Sir Freddie Laker.” Richard Branson
9. Leveraging Affiliate Marketing products
Most successful businesses are also incorporating Affiliate Marketing products into their businesses.
Companies using affiliate marketing are succeeding at a very high rate and those who are not using Affiliate Marketing Products are being left behind.
Affiliate Marketing Benefits
By incorporating Affiliate products into your existing business, you will benefit from the following:
- Bring more traffic into your business
- Bring more customers
- Have more products in your business which does not cost you anything
- Gives you the ability to sell other companies’ products without buying them or doing customer fulfilment like taking their payments or shipping the products.
How to use affiliate marketing
Let’s say, Your business deals with Kitchen items, you would join as an Affiliate Marketer of a Company like Amazon.
Amazon allows you to choose from over a million products that are related to your business but do not compete. After you select the items you would like to promote, Amazon will give you a custom code which you will paste on your website.
When a customer buys any of the products you are promoting from Amazon, you will get paid a commission
You could also have a resource page on your website where you sell things like books, tools etc which are related to your business; all from Amazon as an Affiliate Marketer.
Let’ say you have a Plumbing Business , you could promote Amazon’s selection of bathrooms, kitchen sinks, on your website.
You could literally sell anything you want. Other examples of things you could sell are mobile phones and their accessories, beds and bedroom furniture, TVs etc; so whatever business you are operating, you could leverage Affiliate marketing products to bring in other streams of income.
Apart from physical products you can be an Affiliate Marketer of digital products where the commission you get is higher.
If you want to learn how to incorporate Affiliate Marketing into your Business, do not worry as I have an online training which you can do at your own time. You can also implement what you learn as you go along.
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The Secret To My Success
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